Federico Luperi, Journalist with over 30 years of professionalism spent exploring all facets of information, in October 2022, decides to leverage his passion and more than two decades of experience in the field of digital design to explore a new frontier of the infosphere: the News Intelligence.

With the Volocom team, he is dedicated to refining and designing tools capable of reading and understanding information in its most complex content and messages.

The Journalistic experience has taken Federico Luperi from being a reporter in the provinces (Il Telegrafo) to writing about sports (La Nazione), from serving as head of a graphics department to becoming the chief of a daily newspaper (Il Giorno), the director of an informational website (News2000), the director of an internet portal (Libero). Eventually Federico landed in charge of the multimedia operations of Italy's first private news agency, Adnkronos.

Today, he is one of the leading Italian experts in social media marketing and digital reputation. He is often called upon to moderate/present events and give keynote speeches on digital transformation and has contributed as a lecturer to numerous training courses recognized by the Order of Journalists.